YEAR: 2023
DISCIPLINE: BRANDING | LOGO | IDENTITY | PRINT DESIGN
In designing EMSOL's corporate identity, we've focused on simplicity and functionality, mirroring values of maritime service. The lettermark logo as the visual representation of EMS On Line Services is efficiet and innovative without unnecessary design elements.
The color palette is a blend of red and blue that reflects the reliability integral to shipping company operations. These colors not only catch the eye but also signify company's commitment to seamless service.
The typography is characterized by boldness, cleanliness, and a strict modernity. The letters are intentionally designed to convey professionalism, offering a straightforward brand identity that evokes trust and dependability. This shipping company visual identity is a subtle yet powerful symbol of maritime competence, standing as a quiet beacon in a sea of excellence.