Custom Branding & Label Design for Greek Olive Oil
Extra virgin olive oil packaging, logotype and bottle label design
YEAR : 2018
DISCIPLINE : BrandingPackage DesignLabel DesignOlive Oil Labels
THESEUS OLIVE OIL
Our comprehensive branding for this premium Greek extra virgin olive oil captures both heritage and quality. The company logo design reflects the product's authentic roots in Trizina—the homeland of its namesake, King Theseus from ancient Greek mythology. This fertile region has been cultivated by the Katsigkras family since 1922, producing exceptional olive oil through generations of expertise.
Our design concept centers on a distinctive illustration for the THESEUS label that portrays one of the hero's accomplishments, symbolizing strength, physical prowess, and the Mediterranean diet's virtues. The visual identity extends to meticulously crafted gift box packaging that enhances the product's premium positioning. We delivered comprehensive labeling and brand identity guidelines, ensuring consistent application across all touchpoints while establishing a memorable market presence that honors both tradition and quality.
GREEK OLIVE OIL BRANDING