Adhesive Label and Website Design for Olive Oil
Identity, logo and label design for olive oil producers
YEAR : 2023
DISCIPLINE : Label DesignPackage DesignLogo DesignWeb DesignBrandingOlive Oil Labels
AEOLIVA OLIVE OIL
A complete brand identity system for Aeoliva olive oil that encompasses product naming, visual identity, packaging design, and digital presence development.
The identity draws inspiration from Greece's rich olive cultivation heritage, where olive oil has been central to culture, cuisine, and commerce for millennia. The brand mark merges historical references with contemporary design language, creating a distinctive visual signature for the product line.
At the core of the visual identity is a symbolic representation combining two ancient ceramic vessels traditionally used for olive oil storage, with an olive branch centerpiece representing the product's origin. This design solution creates a meaningful connection between ancient traditions and modern production methods while serving as a recognizable symbol across various applications.
The adhesive label system applies this visual language to both glass bottles and metal containers, with a considered information hierarchy that balances regulatory requirements with brand storytelling. The packaging system accommodates multiple product variants while maintaining consistency across the product line, creating strong shelf presence through a distinctive color palette and careful typography.
OLIVE OIL BRANDING