Campaign & Editorial Design for Environmental Awareness

Illustration and print design for awareness campaigns

YEAR : 2011

DISCIPLINE : Print DesignEditorial/ Publication DesignBranding

ypen.gov.gr

MINISTRY OF ENVIRONMENT

A comprehensive visual campaign for World Environment Day, commissioned by the Greek Ministry of Environment and Natural Resources. The project comprised a complete suite of printed materials including event posters, invitations, program booklets, and educational materials.

Centered around the theme "We learn and create for the environment," the campaign targeted young audiences through workshops and interactive activities designed to foster environmental awareness. The visual approach combines playful illustration with accessible information design, creating materials that engage children while effectively communicating environmental concepts.

The design system incorporates custom illustrations and a cohesive visual language that works across multiple formats, from large-format posters to detailed program guides. The engaging visual treatment supports the educational objectives of the campaign while maintaining the institutional credibility of the Ministry as the organizing body.