Brand Identity and Label Design for Winery
Winery Logo, Wine bottle label and package design
YEAR : 2021
DISCIPLINE : BrandingPackage DesignLabel DesignWine Labels
TOGIAS WINERY
A complete visual identity system for Togias Winery, encompassing both brand identity development and a coordinated series of wine labels for their red and white varietals. The project required creating a cohesive brand expression that honors the winery's heritage while positioning it effectively in contemporary markets.
Established in 1956, Togias Winery combines traditional winemaking knowledge with modern techniques at their estate on Euboea (Evia), one of Greece's largest islands. The visual identity system reflects this balance between tradition and innovation, creating authentic connections to place while ensuring strong retail visibility.
The packaging system maintains consistency across multiple wine varieties through a shared design architecture, while employing color differentiation to distinguish between red and white wines. The label designs incorporate subtle regional references that communicate the winery's island terroir and establish a clear sense of provenance.
WINERY IDENTITY & PACKAGING