Dynamic Web Design & CMS Development for Create UMASS

UMASS BOSTON

The UMASS CREATE project required a comprehensive design approach to support educators working with multilingual students. We developed a complete visual identity system that embodies their core values of social justice and inclusion. The strategic brand architecture establishes a clear visual language that resonates with both educators and students in multicultural learning environments.

Our team crafted a distinctive logo that communicates the program's principles through thoughtful typography and symbolic elements. The accompanying responsive website implements contemporary UI/UX principles with intuitive navigation pathways and accessible information architecture. The cohesive design system integrates color theory, typographic hierarchy, and structured grid layouts to create a platform that serves as both a resource hub and digital representation of the CREATE initiative.